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‘Blue Ivy,’ the trademark: Feds move fast on rights to Beyoncé and Jay-Z’s baby’s name

Thinking of cashing in on the Beyoncé baby boom? Too late! That train has already left the station, only four weeks after little Blue Ivy Carter was born. On Jan. 26, new parents Beyoncé and Jay-Z filed an application with the U.S. Patent and Trademark Office to protect the baby’s name — and reserve it for a future line of baby carriages, baby cosmetics, diaper bags and other undoubtedly fabulous ...
(Washington Post (usa) 03.02.2012 kl. 19:39) Les saken >>




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